Ski Vermont Press Releases Welcome to Winter in its Original State Tue, 19 Aug 2014 00:00:00 -0500 Zend_Feed_Writer 1.10.7 (http://framework.zend.com) http://www.skivermont.com Vermont Resorts Launch Largest Snow Gun Efficiency Upgrade Ever for 2014-15 Season Tue, 19 Aug 2014 06:19:54 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/661 http://www.skivermont.com/about-us/press-room/press-release/id/661 sarah@skivermont.com (Sarah Wojcik) Sarah Wojcik Vermont resorts will expand the efficiency, quality and coverage of their already superior snowmaking systems for the 2014-15 season as part of a nearly $15 million upgrade in partnership with Efficiency Vermont. Efficiency Vermont’s Great Snow Gun Roundup supports the purchase of approximately 2300 new low energy snow guns for the upcoming season, and in return the resorts will donate 1800 older model snow guns to scrap.

The estimated annual energy savings from this swap is 10,500 MWh and 31,000 MMBtu. That means saving enough electricity to supply approximately 1,500 Vermont homes for one full year, and enough diesel saved to heat 340 Vermont homes annually. These new guns are not only saving tons of energy for resorts, which will allow them to rely on less power and lower emissions, but they will also create better quality snow surfaces and enable resorts to blow snow at higher temperatures, extending the Vermont ski and snowboard season for winter revelers everywhere.

“An industry-wide upgrade in snowmaking efficiency of this magnitude has never been seen before,” said Parker Riehle, Vermont Ski Areas Association President. “We are very proud of our partnership with Efficiency Vermont and that our resorts are leading the way in switching to low energy technology. We can’t thank Efficiency Vermont enough for their dedication to the Vermont ski industry.”

To help ski areas determine the efficient snow guns that would best meet their needs, Efficiency Vermont engineers conducted side-by-side testing of fifteen different models, tracking data on their air, water, energy consumption, and overall performance. Modern, energy efficient snow guns require up to 85% less energy to operate than older snow gun models, and the new snow guns being installed this year represent the most advanced, energy efficient technology available. Reductions in Vermont’s overall electric usage - such as those that will be realized through this year’s large scale snow gun upgrades - help prevent the need to build expensive new power plants and transmission lines, saving all ratepayers over the long term.

“Efficiency Vermont works closely with homes and businesses throughout the state to reduce their energy usage and save them money,” said Jim Merriam, Director of Efficiency Vermont. “We expect this focused effort on upgrading snow guns to generate savings of about $2 million per year – helping support ski areas that serve as critical drivers of economic development in Vermont’s rural communities, and that represent a keystone industry for our state overall.”    

Efficiency Vermont has also pledged to donate proceeds from the scrapped metal of old snow guns to Ski Vermont’s Learn to Turn program, which encourages people to embrace winter and try skiing or riding through Learn to Ski and Snowboard month, the Fifth Grade Passport and Bring a Friend challenge.

Follow the progress of Vermont’s Great Snow Gun Roundup on social media via #VTSnowUpgrade.

Ski Vermont (Vermont Ski Areas Association) is a proud ambassador of the thriving winter tourism industry in Vermont, where the legislature has designated skiing and snowboarding as the official state sports. Vermont is not only the #1 ski state in the east and third in the US, but also reigns supreme in snowmaking quality and coverage, variety of terrain and historical impact on the sports of skiing and snowboarding - making it one of the most significant ski and ride destinations in the world. Ski Vermont’s mission is to help create a legislative, economic and social environment in which the state's ski areas can grow and prosper. It serves its 20 Alpine and 31 Nordic member resorts in three major areas: Governmental Affairs, Marketing and Public Affairs.

Efficiency Vermont was created by the Vermont Legislature and the Vermont Public Service Board to help all Vermonters reduce energy costs, strengthen the economy, and protect Vermont's environment. For more information, contact Efficiency Vermont at 888-921-5990 or visit www.efficiencyvermont.com.

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Orleans County Leads State in Job Creation for First Time in Vermont History Thu, 14 Aug 2014 11:25:42 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/660 http://www.skivermont.com/about-us/press-room/press-release/id/660 jjtoland@jaypeakresort.com (JJ Toland) JJ Toland (Jay, VT)- Orleans County is leading the state in job creation according to a recently released report by the Vermont Department of Labor. Never in Vermont’s 223-year history has this been the case. State economist Tom Kavet, in his July 24 report to the state’s Joint Fiscal Committee, cited Jay Peak’s EB-5 projects as the driver of growth in Orleans County.

“This kind of success is a great example of what happens when private business works with state policy makers to create jobs,” said Jay Peak president Bill Stenger. “Seven or eight years ago, we had approximately 250 people or so working at Jay Peak. Today that number’s over 1,500. That type of job creation would not have happened were it not for the EB-5 program and the vision of our state and federal officials, as well as the investment of our EB-5 partners.”

Stenger is referring to the fact that Vermont is one of only two states in the country where the state directly regulates EB-5 projects. The EB-5 Foreign Investment program enables foreign capital to flow into the United States provided those funds create U.S. jobs. In Vermont, foreign nationals can invest $500,000 in a regional center project. That project must then create 10 jobs, either directly or indirectly, for each tranche of investment. Jay Peak has used the EB-5 program to fuel its multi-million dollar revitalization over the last six years and more than quintuple its workforce. The program has been championed by Vermont’s U.S. Senator Patrick Leahy.

Jay Peak’s expansion has created jobs across multiple professions. Its front line and service sector has seen triple-digit growth as has its sales and marketing department. The resort now has an aquatics branch that includes master electricians and engineers to monitor and maintain the Pump House Indoor Waterpark. Jay Peak also had to create a communications and events team in the last five years to handle event programming to accommodate the entertainment needs of a visitorship that has nearly doubled.

Jay Peak’s growth over the last five years has been so steep that Vermont Business Magazine recently recognized the resort with a 5x5x5 Award. The VBM 5x5x5 awards showcase the achievements of the five fastest growing businesses in five categories over the last five years. Jay Peak was the second-fastest growing business in the state in the Service category.

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Bromley Partners with Elan to Save Sliding Public Cold Cash, Terrain Based Learning Returns Sun, 10 Aug 2014 00:00:00 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/658 http://www.skivermont.com/about-us/press-room/press-release/id/658 jpurney@bromley.com (Janessa Purney) Janessa Purney Bromley Treats Skiers with Great Elan - This Southern Vermont resort will launch its Kidsrule "Super Duper Ski Package" with a special promotion featuring Elan skis. It involves six Kidsrule lessons for $599 (a savings of $223), including a pair of free Elan skis with bindings. Then upon completion of the sixth lesson, the beginner, now more like a novice or intermediate, will not only have a new pair of skis, but will also receive a free Bromley Season Pass. The package also includes substantial discounts on boots, poles and ski or snowboard apparel.

Bromley's Start Fun, Start Free program will offer free Terrain Based Learning on Dec. 21, 2014, and Jan. 19 and Mar. 15, 2015. Participants will receive a Learning Zone lift ticket, rental equipment for the day, and access to instruction in the Learning Zone from 10:30 a.m. until noon - all at no charge.

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Twenty Years of Beers: Mount Snow Brewers Festival Celebrates 20th Anniversary Labor Day Weekend Thu, 14 Aug 2014 09:27:43 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/659 http://www.skivermont.com/about-us/press-room/press-release/id/659 dmeeker@mountsnow.com (David Meeker) David Meeker Mount Snow, Vt. (August 7, 2014) – It started as an answer to the growing popularity of microbreweries back in the 1990’s with modest expectations for success, and now twenty years later the Mount Snow Brewers Festival has become a Labor Day Weekend tradition for thousands of beer lovers.  To celebrate, the resort is expecting more breweries than ever to be on-hand, with more than 40 of them pouring from almost 90 different taps, in addition to bigger live music and other special offerings for festival-goers to enjoy.

For this year only, the Sierra Nevada Beer Camp will be making a special stop at Mount Snow during its cross-country festival tour bringing along twelve different beers that were created in collaboration with twelve of the best breweries in the nation.  There will be a limited amount of each beer to sample and they will be available only on the Sunday of Brewers Festival as part of the general beer offerings. 

Mount Snow’s executive chef, Michael Giorgio, will be conducting a beer pairing dinner at 1900’ Burger on Friday night, August 29 featuring four gourmet courses each paired with one of the special Beer Camp brews. 

Also new for this year, Mount Snow has teamed up with The American Cancer Society to hold the Hops for Hope 5k run/walk which will take place on Saturday morning, August 30 before the Brewers Festival.  All proceeds from registration and additional fundraising efforts will be donated to The American Cancer Society with the largest individual fundraiser going home with a 2014/2015 Mount Snow season pass.

“We’re thrilled to bring some new things to Brewers Festival this year and continue to grow and enhance what is already a great event,” said the festival’s founder and current Mount Snow General Manager, Kelly Pawlak.  “But something we take a lot of pride in is that our brew fest isn’t like other events of its kind because it’s a great party, not just a beer sampling event.”

Live music for Saturday will feature Brewers Festival favorite The Jeff Tuohy Band, who is bringing a few friends along to join him on stage for a special performance.  The resort has left the choice for Sunday’s live music up to the people, posting on the Mount Snow Facebook page as well as the Mount Snow Brewers Festival Facebook page a poll asking to vote “70’s”, “80’s”, or “90’s” for what era of music they’d like to hear.  Results are still being compiled.

Tickets for Mount Snow Brewers Festival when purchased in advance online are $25 for one day, $35 for two days for ages 21+ and $12 for one day, $20 for two days for anyone under 21 and designated drivers.  Day-of admission is $35 for one day, $45 for two days for ages 21+ and $15 for one day, $23 for two days for under 21.  Designated drivers pay $20 for one day and $23 for two days.  Admission for 21+ non-designated drivers includes a commemorative glass and two beer tokens; beer tokens are $3 each for an 8oz pour.  

Sip and stay packages are available for as low as $80 per person which includes a night of lodging and one day admission to Brewers Festival.

For more information about the 20th Annual Mount Snow Brewers Festival, visit www.mountsnow.com/brewersfest

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Mount Snow Summer Events Calendar Has Something For Everyone Tue, 22 Jul 2014 11:32:05 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/657 http://www.skivermont.com/about-us/press-room/press-release/id/657 dmeeker@mountsnow.com (David Meeker) David Meeker Dover, Vt. (July 21, 2014) – This summer and fall, Mount Snow will be hosting a variety of can’t-miss events and festivals for visitors to enjoy.  Featuring culinary experiences, family fun, downhill mountain biking, live music and beer, vacation plans should start by checking out the event calendar and taking advantage of numerous lodging specials.

Event Calendar:

Beer Pairing Dinner Series

Fairways Restaurant at Mount Snow Golf Club hosts the popular Beer Pairing Dinner Series on the final Friday of every month.  Each event features four gourmet food courses, which are carefully paired with beers from either a selected craft brewery or a specific type of beer (IPA’s, Belgian, etc.).  Our executive chef, Michael Giorgio, conducts the evening.  As your host, he introduces each course and describes what you will be eating and drinking, and why they chose to pair them together.  Menus are determined based on what fresh produce, meat and other ingredients are available from our local suppliers and developed to best pair with the selected beers.  $49pp.  Reservations are required.  802.464.4299.  Schedule: July 25, August 29, and September 26.  More dates TBD.

POC Eastern States Cup, August 2 & 3

The best downhill mountain bike athletes in the Northeast will take on one of Mount Snow’s legendary race courses with pros vying for a piece of the cash purse and amateurs that make the podium will go home with gear from event sponsors.  Anyone from novice downhillers to seasoned pros can enter thanks to numerous category levels for all ages and abilities.  Practice is on Saturday, August 2 and the race is on Sunday, August 3 with on-site registration available both days.  For all the details, visit http://mountsnow.com/event/?detaillink=16062

Deerfield Valley Blueberry Festival, July 25 – August 3

Berries, vintage cars, music, food and displays; if it's blue, it's probably happening in the Mount Snow area towns of Wilmington, Dover, Jacksonville, Whitingham, Readsboro and Marlboro. It's time for Vermont's 6th Annual Deerfield Valley Blueberry Festival! Starting on Friday, July 25 and packed with activities until August 3, visitors to the Valley will find children's activities, jam making, blueberry themed specials in the local eateries, blue music events, a blue car auto show, blueberry bake sales, blue beer, the Blueberry Parade and so much more! For a complete schedule of events, visit www.vermontblueberry.com

Hops for Hope 5k, August 30

Enjoy an athletic activity through beautiful countryside in support of The American Cancer Society, and then drink beer.  Not a bad day.  On the morning of Saturday, August 30 the Hops for Hope 5k will debut as Mount Snow’s newest fundraising event.  All proceeds from registration and additional individual fundraising efforts will be donated to The American Cancer Society.  The course is a multi-terrain route that includes paved roads near the base area of the resort and packed gravel trails that take participants through wooded areas and open trail on the mountain.  It is a run/walk so all abilities and fitness levels will be able to enjoy this event and help raise money for cancer research and awareness.  After the event is concluded, participants can stick around and quench their thirst at the 20th Annual Mount Snow Brewers Festival.  More info at http://mountsnow.com/event/?detaillink=16381    

20th Annual Mount Snow Brewers Festival, August 30 & 31

A Labor Day tradition for thousands of beer lovers, the Mount Snow Brewers Festival is one of the premier events of its kind in the Northeast.  And this year is extra special as the festival celebrates 20 years of fun.  More than 40 breweries are expected to be on-hand pouring their finest beer and cider from almost 90 different taps.  There will be quality live music both days, including a huge performance on Saturday by Brewers Festival favorite, The Jeff Tuohy Band.  And a great selection of delicious food will be cooking all day with a BBQ on Cuzzins deck, grab a go goodies and vendors whipping up kettle korn, crepes and a few other surprises to satiate festival goer’s appetites.  Upgrade to the 1900’ VIP Pub for the ultimate Brewers Festival experience that includes two day admission, exclusive access to 1900’ Burger where a selection of rare beers will be available only to VIP’s, a huge spread of food and more.  For all the info, visit http://mountsnow.com/event/?detaillink=16515

Vermont Wine and Harvest Festival, September 19-21

Run by the Mount Snow Valley Chamber of Commerce, the Vermont Wine and Harvest Festival is an epicurean’s delight, featuring three days of indulgence in Vermont-made food, wine and spirits.  On Friday, Wilmington Village will be the host for wine and cheese tastings, live entertainment and the Vermont Soup Contest.  Then over the weekend, head to Mount Snow for the festival where dozens of boutique food and beverage vendors offer samples of their products including cheese, wine, spirits and more.  A festive and fun event in the beautiful setting of the Green Mountains.  More info at www.thevermontfestival.com

17th Annual Mount Snow Oktoberfest, October 11 & 12

Like most German-themed Oktoberfest events, the 17th Annual Mount Snow Oktoberfest will have plenty of beer, schnitzel and Oom-pah music; but throw in kids games, pumpkin painting, an apple sling shot and the famous “schnitzel toss” and you’ve got two days of fun for the whole family! A Columbus Day Weekend tradition since 1997, the Mount Snow Oktoberfest is one of the resort’s signature festivals and was named a 2014 Top 10 Fall Event by the Vermont Chamber of Commerce.  For more info, visit http://mountsnow.com/event/?detaillink=14310   

41st Annual Harvest Arts and Craft Show, October 11 & 12

Get a jump on your holiday shopping at the 41st Annual Harvest Arts and Crafts Show featuring dozens of vendors including local artisans, specialty food makers and more. The event is conveniently located throughout the Main Base Lodge and base area and is free to attend. Expect to see original works of art, handmade jewelry and furniture, sample homemade fudge and speak face to face with the purveyors.  Hours are 10 a.m. – 5 p.m. Saturday and Sunday.

For information on all of Mount Snow’s events, visit http://mountsnow.com/event-calendar/

To explore lodging specials and vacation packages, visit http://mountsnow.com/vacation-packages/

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Jay Peak's New Stateside Amphitheater to Debut July 25 Mon, 21 Jul 2014 15:35:31 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/656 http://www.skivermont.com/about-us/press-room/press-release/id/656 jjtoland@jaypeakresort.com (JJ Toland) JJ Toland (Jay, VT)- Jay Peak’s Stateside Amphitheater opens its gates for the first time this weekend with the nearly-soldout Jeezum Crow Festival. The resort got into the music business two years ago when it debuted the Foeger Ballroom inside the Hotel Jay. Since then, it has hosted acts like Bruce Hornsby, the Wailers and Rusted Root. The new 1500-person outdoor amphitheater is located between the Stateside Hotel and the Mountain Kids Adventure Center. The venue offers concert goers both seated and lawn options, and a host of food and beverage choices.
 
“We didn’t know what to expect when we opened the Foeger (Ballroom) back in 2012,” said Jay Peak’s Director of Communications and Events JJ Toland, referring to what types of acts would be well received. “What we found was that people enjoyed a diverse range of shows and seeing music in a place that lets them feel close to the musicians. Those two insights became the guiding principles for the design and operation of the new amphitheater.”
 
Even with a 1,500-person capacity, the new amphitheater’s sculpted setting in the space between the Stateside Hotel and the Mountain Kids Adventure Center offers all concert goers an up-close view of performances. And with the nine-band lineup of the Jeezum Crow Festival, Jay Peak is sticking to offering a diverse range of talent. 
 
The two-day fest is being headlined by Dark Star Orchestra and features eight other bands such as the Jay Farrar Duo, Lukas Nelson and the Promise of the Real, and Bronze Radio Return. Headliners Dark Star Orchestra have been performing to critical acclaim worldwide for nearly 15 years and over 2,000 shows. Continuing the Grateful Dead concert experience, their shows are built off of the Dead's extensive catalog and the talent of their seven-member band. On any given night DSO will perform a show based on a set list from the Grateful Dead's 30 years of extensive touring, or use their catalog to program a unique set list for the show. 
 
As with most festivals featuring Dark Star Orchestra, there will be a designated area for vending. Plus, there will be a specialty beer garden in the amphitheater showcasing Vermont nano breweries like Zero Gravity, Queen City, Drop In Brewing, and 14th Star.
 
The Jeezum Crow Festival runs July 25-26. To purchase tickets or to learn more about the festival’s lineup, visit jaypeakresort.com
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Okemo to install heated six-passenger bubble chairlift Fri, 18 Jul 2014 08:53:10 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/655 http://www.skivermont.com/about-us/press-room/press-release/id/655 pr@okemo.com (Bonnie MacPherson) Bonnie MacPherson LUDLOW, Vt. – Skiers and snowboarders visiting Okemo Mountain Resort this winter will be viewing the snowy landscape through the bright orange tint of a retractable, transparent dome when they ride in the comfort of a new, high-speed, six-pack bubble chairlift with heated seats – the first of its kind in North America.
 
The new detachable lift, with chairs that seat six people, will be outfitted with heated seating pads and retractable acrylic domes to protect passengers from wind and weather. The new lift, built by Leitner-Poma, will replace Okemo’s Northstar Express lift and is scheduled to begin operation in December.
 
“There is excitement in the air on the mountain and a buzz around town and among our loyal Okemo skiers, as our Mountain Operation crew dives into the installation of this state-of-the-art lift,” said Executive Vice President and Co-owner of Okemo Mountain Resort Diane Mueller. "Over the years Okemo has had many 'firsts,' beginning with construction of Vermont’s largest snowmaking pond. This lift adds another 'first' to the list."
 
The length of the new lift will be 6,430 feet with a vertical rise of 1,670 feet. The new six-pack bubble chair will carry 113 chairs at a speed of 1,000 feet per minute and deliver skiers and riders to the summit of Okemo Mountain in 6.4 minutes. The cost of the lift, including installation is $6.9 million.
 
Plans include the construction of a heated barn at the base of the new lift. Six-pack chairs will be removed from the cable at the end of each day and stored in the barn overnight; preventing a need for snow removal after an overnight snowstorm. In the event of unfavorable nighttime weather, it will also allow the lift cable to be de-iced more efficiently, minimizing lift-opening delays and potential inconvenience to skiing and riding guests.
 
“We listen to what our guests have to say,” said Vice President and General Manager Bruce Schmidt. “They have been telling us that they want a lift with some protection from the elements so they can have a better experience on the mountain and spend more time on the snow. Unlike a gondola that requires skiers and riders to remove their equipment each time they ascend the mountain, this new lift will offer speed, comfort and convenience.”
 
For more information, please call (802) 228-1600, or visit www.okemo.com.
 
 
 
 
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New at Mount Snow Starting the Fourth of July: Lunch at 3,600-feet and Longer Lift Hours Mon, 30 Jun 2014 14:38:35 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/654 http://www.skivermont.com/about-us/press-room/press-release/id/654 dmeeker@mountsnow.com (David Meeker) David Meeker Dover, Vt. (June 27, 2014) – The summertime debut of The Bullwheel and new extended lift service hours highlight the beginning of Mount Snow’s full summer operations schedule, set to kick-off around the Fourth of July holiday. 

Following a tremendously successful winter season as Mount Snow’s newest restaurant, The Bullwheel will once again be serving a menu that features charcuterie, finger foods and unique sandwiches at just above 3,600-feet in the newly renovated second floor of the Summit Lodge.  Diners can choose from ten different draught beers as well as specialty cocktails from the full bar.  The Bullwheel will be open Friday – Sunday from July 4 to October 13, with live music on the observation deck from 3-6 p.m. every Saturday (weather permitting).   

To celebrate the grand summertime opening July 4- 6, The Bullwheel’s beer menu will also include cans of Heady Topper - the famous and hard to find American Double IPA brewed in Waterbury, VT by The Alchemist.

The Bluebird Express, North America’s only six-passenger bubble lift, will be open for scenic chairlift rides Friday – Sunday starting July 4, and will also serve as a mode of transportation for diners to get to The Bullwheel.  Guests will receive five dollars off any sandwich on the menu when they present their scenic chairlift ride ticket.

Also new this year, downhill mountain bikers of all abilities will have an extra day to ride Mount Snow’s acclaimed lift served terrain with the addition of Thursdays to the schedule.  Canyon Express Quad will provide access to the vast downhill mountain biking trail system Wednesday – Sunday starting July 2.  Mount Snow Bike Park was voted the #2 Bike Park in the Northeast by readers of MTBParks.com.

A new element has been added to the mountain biking program with the completion of a pump track, located just outside of Mount Snow Sports in the Main Base Area.  The pump track serves as a skills builder where new and experienced riders can work on their technique through a series of rollers and berms.

Harriman’s Farm to Table in the Grand Summit Resort Hotel has extended its summer hours and is open for dinner seven days a week with a menu featuring fresh products sourced locally.  Harriman’s is a member of the Vermont Fresh Network.

The popular Beer Pairing Dinner Series at Mount Snow Golf Club’s Fairways Restaurant continues on the last Friday of each month throughout the summer and fall.  Each event includes a four-course dinner prepared by Executive Chef Michael Giorgio, with each course carefully paired with beers from that month’s featured craft brewery.   

For a complete summer lift schedule, visit http://mountsnow.com/scenic-chair-lift/

For more information on The Bullwheel, visit http://mountsnow.com/summer-dining/

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Jay Peak Resort Sells Out of Pump House Season Passes Mon, 23 Jun 2014 12:05:42 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/653 http://www.skivermont.com/about-us/press-room/press-release/id/653 jjtoland@jaypeakresort.com (JJ Toland) JJ Toland (Jay, VT)- Jay Peak Resort today announced that two of the four season pass categories to its Pump House Indoor Waterpark have already sold out. This is the first summer that the resort has offered an all-access pass to the popular attraction and demand has proven to be stronger than anticipated. The sell-out happened in under two weeks.  

A Pump House season pass provides unlimited access to the 60,000-square foot waterpark, the outdoor pool and the outdoor hot tub. The passes also include a number of additional benefits including a free tram ride, one complimentary admission to the Ice Haus for public skate/stick-and-puck, 10% off food and beverage at the Warming Shelter snack bar, and a one-time “Bring a Friend” 50% off ticket to the Pump House.

The most popular all-access passes currently are the Four-Packs. These are four season passes that have to be purchased in a single transaction with just one credit card, but allow four related or non-related individuals to buy as a group and get a significant discount from what they’d pay if purchasing as an individual. An individual season pass is $89. The first two tiers of Four-Packs, which have sold out, offered a per person rate $49.75 and $62.25, respectively. The third tier of Four Packs, which has under 200 units left, offers a per person rate of $74.75.

“Since opening the Pump House in 2011, we’ve seen it become more and more popular as a summer hangout with families in the surrounding communities,” said JJ Toland, Jay Peak’s Director of Communications. “The parent’s like to come up and lay out by the outdoor pool while the kids enjoy the park. But we didn’t expect it to be this popular. Even after the final Four-Pack tier sells out, we expect that individual pass sales will be strong because $89 for a summertime of fun isn’t a bad deal.”

All Pump House season passes are god through November 15.

Visit jaypeakresort.com for all of the information on a Pump House season pass. 

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Ski Vermont’s Award Winning Check In to Win Program Celebrates Major Growth in 2014 Wed, 11 Jun 2014 08:05:53 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/652 http://www.skivermont.com/about-us/press-room/press-release/id/652 sarah@skivermont.com (Sarah Wojcik) Sarah Wojcik Ski Vermont’s Award Winning Check In to Win Program Celebrates Major Growth in 2014
Partnerships with Verizon Wireless and AlpineReplay Boosted Participation by 1,240%

The Ski Vermont Check In to Win program formed a new partnership with Verizon Wireless for its second season to bring a more robust program to skiers and riders in Vermont. On a new platform via an application called AlpineReplay, the program recorded 12,110 logged check-ins by 8,850 unique users, compared to 660 participants last season, resulting in a 1,240% increase in users. Ski Vermont also introduced a Vertical Challenge competition where users racked up 275 million vertical feet on Vermont terrain and winners of the challenge skied or snowboarded over a million vertical feet each.

Check In to Win participants had many opportunities to win big this season. Ski Vermont had twenty unique medals on Alpine Replay. The medals included the Vermont Weekend Warrior, which was earned by visiting 2 or more resorts in a single weekend and other fun combinations. As the season progressed, over 7,900 skiers and riders earned medals which entered them to win prizes from Ski Vermont marketing partners and additional lift tickets. Nearly one hundred prizes were distributed from the Ski Vermont office including hats and beanies from Burton and Rossignol, socks from Darn Tough, Cabot Cheese, t-shirts from Long Trail and Vermont Spirits, and swag from Verizon Wireless, Keurig Green Mountain and Ski Vermont.

Ski Vermont Vertical Challenge Winners’ Circle

Winner - Paul Cummings
Skied 1,245,971 vertical feet at Killington Resort, Mount Snow Resort and Stratton Mountain Resort            

1st Runner Up - Jim Grimm
Skied 1,103,039 vertical feet at Killington Resort           

2nd Runner Up - Glenn Annese
Skied 1,018,546 vertical feet at at Killington Resort, Jay Peak Resort, Mad River Glen, Smugglers' Notch Resort and Stowe Mountain Resort

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Vermont Remains Number One in the East for Skiing and Riding Wed, 04 Jun 2014 08:24:33 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/651 http://www.skivermont.com/about-us/press-room/press-release/id/651 sarah@skivermont.com (Sarah Wojcik) Sarah Wojcik Vermont Remains Number One in the East for Skiing and Riding
Ski Areas Celebrate Another Banner Season with 4.5 Million Visits

At the Vermont Ski Areas Association annual meeting at Killington Resort, the state’s resorts celebrated another stellar season with 4,503,269 skier & rider visits, nearly identical to last year’s near-record numbers. The 2013-14 season tally once again ranks Vermont number one in the East and number three in the country, according to preliminary figures from the National Ski Areas Association.

“This season was most notable for its record early start and incredibly strong finish,” said VSAA president Parker Riehle. “We had an industry first with nine alpine and three Nordic areas opening a full week before Thanksgiving, owing to ideal snowmaking conditions and Vermont’s immense statewide snowmaking arsenal.  After a challenging January, winter storms Electra, Hercules and Vulcan joined forces with an epic Valentine’s Day blizzard to set the stage for another strong season that marks our third-best on record.”

The record early start and strong finish to the season were welcome boosts to Vermont’s coffers as well, with November business netting a 13% increase in the rooms & meals tax revenue over last year while March posted an 8.5% gain. Overall, the winter season generated a 6% increase in the rooms & meals tax revenues while matching last year’s strong sales tax revenues, once again highlighting the ski and snowboard industry as a cornerstone of the Vermont economy.

At the annual gathering, with a record attendance of more than 300 industry members and marketing partners, Tourism Commissioner Megan Smith gave opening remarks and Christina Miranda from Redpoint Marketing PR, Inc. surprised and delighted attendees with her keynote presentation on creating brand evangelists. Retired Smugglers’ Notch president Bob Mulcahy was presented with the Industry Achievement Award and former longtime chairlift inspectors Al Barber and Joe Devenow received Friend of the Industry Awards. The Career Employee Awards were presented to three longtime ski area employees at Okemo Mountain Resort – Larry Abelman, Dan Boyer and Doug Devereux.

VSAA also presented its season in review showcasing the industry’s presence at tradeshows, media events and the State House, as well as promotional initiatives that spurred significant increases in earned media, website visits, sales of 5th Grade Passports and participation in the Check In to Win program.

Once again, Vermont resorts pulled down several state and national awards for marketing, workplace wellness and environmental excellence:

Vermont Travel Industry Conference

Jay Peak Resort: Governor’s SMART Award for Creative Marketing in Tourism

Smugglers’ Notch Resort: Nancy Illemann Rock - Travel Person of the Year

National Ski Areas Association

Stratton Mountain Resort: Best Overall Safety Program Award

Killington Resort: National Safety Awareness Month Photo Contest Winner

Killington Resort: Conversion Cup Finalist

Jay Peak Resort: Marketing Award for Best Use of Old School Media

Mount Snow Resort: Steve Slivinski, PhatCat Groomer Challenge Winner

Vermont Business Magazine

Okemo Mountain Resort: Best Places to Work in Vermont Award

VSAA Green Mountain Awards

Killington Resort: Greenest Overall Resort in Vermont

Mount Snow Resort: Most Improved Resort Overall

Stratton MountainResort: Most Improved Carbon Footprint

Mount Snow Resort: Most Improved Water Consumption

Stowe MountainResort: Most Improved Waste Reduction

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Refresh and Rejuvenate in Vermont’s Green Mountains: Wellness Programming for Summer 2014 Wed, 14 May 2014 07:27:49 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/650 http://www.skivermont.com/about-us/press-room/press-release/id/650 sarah@skivermont.com (Sarah Wojcik) Sarah Wojcik Take a deep breath in the Green Mountains and you’re bound to feel rejuvenated just by the fresh air and sweet smells of nature. Vermont is a hub for holistic adventure and wellness, often topping the charts as one of the healthiest and happiest states in the US. It’s no wonder there are a plethora of wellness programs, activities, events, and resources available to visitors at Vermont ski resorts. From nature hikes and mountain top yoga to organic spa treatments and local cooking demonstrations, Vermont serves as a healthy escape for individuals, couples, and families that are looking to recharge this summer.

See what Vermont resorts are offering for Summer 2014:

Mount Snow Resort
Mount Snow’s naturespa
is located in the Grand Summit Resort Hotel and offers pure, natural and organic spa treatments, guided mountain treks, holistic health and fitness specialties.  Summer offerings include guided treks like the Wilderness Fitness Hike and Woodland Hike as well as more specialized programs like the Jogging Clinic, Sketching in Nature, and Foraging.

The Mountain Top Inn & Resort
The Mountain Top Inn & Resort offers weekly yoga classes in their Yoga Studio in The Barn. Classes are available for Resort guests as well as local residents, and are appropriate for all levels of experience. Throughout 2014 they will offer Wellness Retreats and Yoga Samplers which will incorporate various styles of yoga and meditation as well as healthy cooking demonstrations with locally sourced foods, trips to the area farmers market, kayaking, nature hikes and more. For details visit www.mountaintopinn.comand follow event postings on Facebook.

Okemo Mountain Resort
Okemo Mountain Resort’s source for relaxation and rejuvenation is The Spring House Pool and Fitness Center. Located at Okemo’s Jackson Gore base area, the two-level, 18,000-square-foot center offers fitness classes in its Studio: Zumba, Yoga, Cardio Kickboxing, plus fitness classes in the pool such as Aqua Stretch and Tone, Pilates and Aerobics. The Spa at Jackson Gore offers massage, body scrubs, and facials by accredited massage therapists and licensed estheticians. Visitors can explore the great outdoors with a walk or a hike from the Spring House door. There are also bicycles available for rent. Memberships and Day Passes are available. (802) 228-1419.

Smugglers’ Notch Resort
Smugglers’ Notch Resort offers a full slate of wellness programs from active and energizing to meditative and serene. Guests may start each day with Stretch & Go, a stretching session on the Village Green that is followed by an invigorating trail walk. Cardio drumming and Zumba incorporate movement and music for wellness dividends. Yoga classes at Smugglers’ include introductory sessions, an on-water experience on a stand up paddleboard and a candlelight evening class as a quiet end to the day. The resort’s Mountain Massage Center pampers with relaxation, deep tissue, sports and aromatherapy massages, plus specialty experiences like the warm vanilla spice wrap massage, a teen massage and mini princess facial and massage. www.smuggs.com/skivts; 855-581-5906

Stowe Mountain Resort
Dedicated to cultivating the relationship between living amongst nature and health, the expansive 21,000 square-foot Spa and Wellness Center at Stowe Mountain Lodge includes a  state-of-the-art fitness center, indoor and outdoor fitness classes, a four-season outdoor swimming pool and hot tubs, The Healing Lodge hot/cold therapy treatment, the Relaxation Sanctuary and 18 private treatment rooms.

Also enjoy the Get Out and Go in Stowe package, the perfect Vermont experience to share with the family. Let Stowe Mountain Lodge’s resident outdoor guides and recreation team lead you on a truly authentic Vermont mountain experience. Includes: Two night accommodations; Rustic Furniture Making Class and unlimited access to the Spa and Wellness Center’s Healing Lodge; Guided Family Hike; $100 Dining Credit; Milk & cookies delivered to room upon arrival.

Stratton Mountain Resort
Is there any better place to practice Mountain Pose than on Southern Vermont’s tallest peak? Take yoga outside with spring and summer yoga classes at both mid-mountain and on the summit. Indoor yoga classes, indoor cycling, personal training, massage therapy and more are available at the Stratton Training and Fitness Center all summer long. Relax and unwind at the Day Spa with their full menu of massages, facials and nail treatments.

 

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The New Family Camp at Mount Snow: Helping Families Unplug and Reconnect Mon, 12 May 2014 09:40:05 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/648 http://www.skivermont.com/about-us/press-room/press-release/id/648 dmeeker@mountsnow.com (David Meeker) David Meeker Mount Snow, Vt. (May 12, 2014) – Amongst the ever-evolving technological environment that puts information, interaction and entertainment at the tips of our fingers there are a couple things that can be easily forgotten, but are arguably the most important – connecting with family and exploring the outdoors.  Recognizing that, starting in the summer of 2014 Mount Snow will launch The Family Camp at Mount Snow which will offer 3, 4 or 7 day, fully customizable experiences to families that are looking to leave the iPad at home and focus on enjoying each other’s company.

The Family Camp at Mount Snow will be based at the southern Vermont resort, which operates partially within the Green Mountain National Forest.  It is the closest area of National Forest to all of southern New England, eastern New York and New Jersey which means families do not have to drive far to enjoy public lands forever preserved and maintained for their recreational use.

While there will be ample opportunities to explore nature and take part in activities not otherwise readily accessible in an urban setting, no outdoor survival skills are necessary here because all meals are expertly prepared by Mount Snow’s culinary staff and lodging accommodations are condominiums equipped with all the comforts of home.  However, The Family Camp at Mount Snow will go by the mantra “unplug and reconnect” because during the day or at any other Camp function, electronic devices are not permitted. 

“The goal of the Family Camp is to have families take a break from the hustle and bustle of everyday life and enjoy each other’s company in one of the Nation’s most beautiful places,” said Family Camp Director, Mike Mitton.  “We plan to take the worry out of everything and offer a fun, educational and interactive experience.  Families can choose to be as adventurous or as low-key as they want.”

The Family Camp at Mount Snow will start in late-June and will operate every week through early August with fully customizable packages that include lodging, meals, activities, excursions and more.  Sundance Lodge, located at the foot of Mount Snow, will act as base camp.  Beach volleyball, archery, guided hikes, guided mountain biking, golf, fishing, boating and swimming are just a few of the activities families can enjoy during their week. 

Other activities like shopping trips and museum tours can be arranged upon request. 

For more information about The Family Camp at Mount Snow, visit www.mountsnow.com/family-camp  

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Ski Vermont Announces 2014 Green Mountain Award Winners Mon, 12 May 2014 14:22:02 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/649 http://www.skivermont.com/about-us/press-room/press-release/id/649 sarah@skivermont.com (Sarah Wojcik) Sarah Wojcik The Vermont Ski Areas Association is excited to announce the winners of the second annual Green Mountain Awards for Environmental Excellence at Vermont Ski Resorts. Judged by Melinda Vieux, President of Green Up Vermont, Alan Hebert of Efficiency Vermont and VSAA President Parker Riehle, resorts competed to win awards in environmental stewardship. Categories looked closely at improvements made to waste reduction, water consumption, carbon footprint and combined environmental efforts. 

Winners of the 2014 Green Mountain Awards for Environmental Excellence include:

Greenest Overall Resort in Vermont
Killington Resort

Most Improved Resort Overall
Mount Snow Resort

Most Improved Carbon Footprint
Stratton Mountain Resort

Most Improved Water Consumption
Mount Snow Resort

Most Improved Waste Reduction
Stowe Mountain Resort

 

Details:

Greenest Overall Resort in Vermont: Killington Resort

Killington Resort is firmly committed to environmental leadership and improves sustainability every season. This year, Killington’s parent company Powdr Resorts launched the Protect Your Playground initiative to solicit sustainable ideas from the community. As a result, electric vehicle charging stations, eco-friendly hotel soap dispensers and terrain park features built from recycled materials will receive close to $9,000 in funding.

Since 2008, Killington has offset 100% of our power with Renewable Energy Credits, the largest of any Vermont Resort. Our purchase of over 107 million kilowatt hours (kWh) of REC has eliminated 66,000+ tons of carbon dioxide emissions – the amount produced by 7,466 average homes.

The new Peak Lodge ensures that Vermont’s highest structure embodies the earth-friendly spirit of the state. Through efficiency components incorporated into the new construction, we saved an estimated  44,000 kWh of electricity, 2,400 gallons of propane and 82,000 pounds of carbon emissions per year.

Cow Power supports both the Peak Lodge and the K-1 Express Gondola year-round. In 2012, Killington purchased 300,000 kWh of Cow Power for the gondola and increased this commitment by more than 100% for 2013-14. The partnership with Green Mountain Power has been so successful that we currently act as a Cow Power ambassador and will continue to invest. Check out the video.

Killington embraces Freeaire refrigeration with twelve walk-in coolers resort-wide, including those at the Peak Lodge, with more to come. This technology has cut resort CO2 emissions by 13.2 tons per year. In addition, Killington supplements snowmaking through the Woodward Reservoir, conserving water to protect historical flows in local streams and the habitats of aquatic species.

Killington chooses environmentally responsible paper, from towels to tissues to trail maps. This saves approximately 175,000 gallons of water, 75 cubic yards of landfill space, 102,000 kWh, 1,500 pounds of air pollutants, 9,500 gallons of fuel oil, and 424 trees each year.

 

Most Improved Resort Overall: Mount Snow Resort

Over the past year, Mount Snow has worked with Efficiency Vermont to complete a number of significant projects that have dramatically improved the efficiency of the snowmaking system and the operations of the Grand Summit Resort Hotel (GSRH).  These projects represent a large financial investment by the resort. In total, efficiency measures undertaken in 2013 will save 1,063,797 kWh annually, or about 6.4% of Mount Snow’s 2012 electric use. Since completing the projects less than a year ago, the GSRH alone has saved 336,810 kWh, 35,630 gallons of propane and 1,237,190 gallons of water. Mount Snow also completed a 2,500 lighting fixture upgrade around the resort at the end of December, which Efficiency Vermont’s Chuck Clerici said, “To date, this is one of the most comprehensive lighting upgrades ever undertaken at a ski area in Vermont and once again shows us Mount Snow is very serious about managing energy use and cost at their resort.”

 

Most Improved Carbon Footprint: Stratton Mountain Resort

Stratton has undertaken a multi-faceted environmental program in an effort to reduce their overall carbon footprint. In the past year a major focus has been a reduction in fossil fuel dependence.  Stratton’s platform consists of four major components:

1.       Replacement of our Diesel Air Compressor with High Efficiency Snowmaking Guns:  Due to a fire in 2012 Stratton lost a diesel Centac 1500 HP compressor used to produce air for snowmaking.  Stratton Management decided to use the money allotted to replace the diesel compressor to upgrade 300 high efficiency guns vs. replacing the generation source. 

2.       The second 1500 HP Centac compressor, reaching the end of its functioning life, was replaced with the equivalent size electric compressor. This effort reduced Stratton’s dependence on fossil fuels, reduced the potential for spills and leaks,  and reduced on-site generated emissions .

3.       Stratton has made choices to reduce the need for snow by creating features out of earth, where significant snow was previously required.  The tubing hill and other small trouble spots around the mountain were addressed in the most recent construction season to further reduce our need to make snow to meet customer and safety standards.  The tubing hill alone utilized 9900 cubic yards of fill to substitute the snow previously required.

4.       Continuous Energy Improvement: Lastly Stratton has implemented a complex data tracking system and signed on to Efficiency Vermont’s Continuous Energy Improvement (CEI) Program. Through these efforts we will continue down the road of becoming more efficient, less energy intensive, snowmakers and business operators. Through CEI Stratton will create additional long term goals to address internal policy, leadership support, capital investment, education and outreach and best practices. All supporting Stratton’s goal of being diesel-free for snowmaking by 2017.

The results of this program are vast. From calculations provided by Efficiency Vermont Stratton anticipates a diesel savings from both compressor substitutes, snow gun upgrades, and earthen features to total 251,670 gallons of diesel fuel and 625,859 kWhs annually.  Utilizing the EPA’s Greenhouse Gas Calculator the electric savings are equivalent to 441 metric tons of CO2  being released into the atmosphere or the same as 11,307 saplings growing for ten years. The anticipated diesel savings is equivalent to 2,231 metric tons of carbon dioxide or removing 465 passenger cars from the roads. 

 

Most Improved Water Consumption: Mount Snow Resort

Projects completed in conjunction with Efficiency Vermont to upgrade Mount Snow’s Grand Summit Resort Hotel’s water-using facilities include the installation of a new ENERGY STAR commercial dishwasher and a new ozone laundry system. The ozone laundry system is a cutting-edge machine that combines electricity with oxygen to produce ozone, which is dissolved into the wash water, attaches itself to dirt particles, and so replaces many of the chemicals used in a typical process and significantly reduces wash water temperature requirements.  As a result, the GSRH has saved 1,237,190 gallons of water. Also, Mount Snow replaced nearly four miles of aging snowmaking water pipe which significantly reduced the amount of water leakage, and in-turn reduced the amount of water needed to pump to the snow guns.  Finally, the resort purchased a fleet of HKD Impulse Tower Guns which are some of the most efficient snow guns on the market.

 

Most Improved Waste Reduction: Stowe Mountain Resort

Stowe Mountain Lodge continues to divert all organics generated on site through F&B operations from the landfill. In conjunction with the Central Vermont Solid Waste Management District the lodge has refined a source separation & collection program that has defined standards for large generators of organics. Vermont Act 148 requires all institutions or businesses that generate over 104 tons of organics to divert the materials; this comes into effect July 1, 2014. Stowe Mountain Lodge has proudly served as a resource to the community, sharing best practices & educating those faced with compliance deadlines.

In 2013 Stowe Mountain Lodge generated 101.4 tons of organics through our various F&B outlets, all of which were sent to GROW Compost of Vermont & processed into high quality organic compost.  All Grow Compost products are approved for use in organic production by the Vermont Organic Farmers LLC, the USDA accredited organic certification program of NOFA-VT. The Lodge is proud to partner with GROW Compost & utilize their finished compost on all of the gardens & turf areas at Stowe Mountain Lodge.

2014 has already been an exciting year for progress! The Lodge has refined its processes and now offers compost receptacles in select guestrooms where meals can be prepared, and are about to roll out a back of house program, where the team can compost that banana peel they had for a snack.

 

Ski Vermont
Ski Vermont (Vermont Ski Areas Association) is a proud ambassador of the thriving winter tourism industry in Vermont, where the legislature has designated skiing and snowboarding as the official state sports. Vermont is not only the #1 ski state in the east and third in the US, but also reigns supreme in snowmaking quality and coverage, variety of terrain and historical impact on the sports of skiing and snowboarding - making it one of the most significant ski  and ride destinations in the world. Ski Vermont’s mission is to help create a legislative, economic and social environment in which the state's ski areas can grow and prosper. It serves its 18 Alpine and 31 Nordic member resorts in three major areas: Governmental Affairs, Marketing and Public Affairs.

Efficiency Vermont
Efficiency Vermont
provides technical assistance, rebates, and other financial incentives to help Vermont households and businesses reduce their energy costs with energy-efficient equipment, lighting, and approaches to construction and major renovation. Additionally, they partner extensively with contractors, suppliers, and retailers of efficient products and services throughout the state. They are operated by a private nonprofit organization, the Vermont Energy Investment Corporation, under an appointment issued by the Vermont Public Service Board.

Green Up Vermont
Green Up Vermont
is a nonprofit organization with 501(c) (3) status. Green Up's mission is to promote the stewardship of our state's natural landscape and waterways and the livability of our communities by involving people in Green Up Day and raising public awareness about the benefits of a litter-free environment. For 43 years running, Vermonters have held Green Up Day – a state-wide tradition of beautification where armies of volunteers remove roadside debris previously camouflaged by Vermont’s abundant winter snow.

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Jay Peak Resort Receives National Recognition for Marketing Wed, 07 May 2014 12:13:45 -0500 http://www.skivermont.com/about-us/press-room/press-release/id/647 http://www.skivermont.com/about-us/press-room/press-release/id/647 jjtoland@jaypeakresort.com (JJ Toland) JJ Toland (Jay, VT)- Jay Peak Resort has been honored again for its marketing initiatives by the National Ski Areas Association. The resort was presented with the award for Best Old School marketing at the NSAA’s national convention held last week in Savannah, GA. Steve Wright, Jay Peak’s Chief Marketing Officer, attended the packed ceremony to receive the accolade.

"It's an honor to receive this kind of recognition," remarked Wright. "There are over 300 winter resorts in the country. It feels good when the work you and your team has done is brought into the spotlight by an organization like the NSAA."

Jay Peak received the prestigious honor for its Momentus campaign.

The second season of the Momentus campaign features the tag “Relive New Moments” and is anchored by an animated commercial featuring the voice of 40-year old woman’s inner child questioning the course of life her adult self has chosen. Jay Peak used various versions of the commercial in radio, print, TV, and online ads.

“This year’s campaign was successful across all channels, particularly radio where it really caused the phones to ring,” Wright told the crowd of media and industry veterans.

Wright has been at the helm of Jay Peak’s Marketing department since 2004 and has been the creative force behind the resort’s marketing initiatives. Under his direction, Jay Peak embarked on a series of creative campaigns deemed successful not only for the 220% growth in revenue attributed to them, but for the buzz they caused. During his tenure, Jay Peak won a total of 12 awards for its marketing campaigns; seven of those accolades coming in the “Best Of” category from the National Ski Areas Association.

Other “Best Of” winners at this year’s NSAA Annual Conference included Telluride Ski and Golf Resort, CO; Deer Valley Resort Company, UT; and Winter Park Resort, CO.

Visit jaypeakresort.com for the latest resort information including news on the new outdoor music amphitheater.

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